Note: There isn’t a PDF for this project, all the details are on the Week 5 page.
Basically you will brainstorm 100 ideas for new products. OMG. Brainstorm ideas, shapes, functions, a name and description of the Apple product. Spend an hour or two making a hundred tiny, simple sketches of the possible product, the possible design, including notes, forms, different views, names, close up of details, colors, whatever, EVERYTHING YOU CAN THINK OF!
You will then narrow it down, and develop 5-10 more detailed sketches of the product or software, or process you want to put your heart behind, then narrow that down to 1 photoshop composite (rough psd is NOT due in but hopefully for your benefit) that accurately depicts the product, what it is, what it does, etc.
Due NEXT week: What is the name? What is it called? What does it do? You will create a tight rendering, a PSD mock up, of what is looks like in Photoshop. ALSO – since Apple is market driven, YOU will create a full page ad, full bleed, for major magazines across the country, introducing your Apple product. How will you do that? Well, the concept is up to you, and here is the template file.
Here are some PSD Template Files if you need them…